We love our long-time clients. Some of them have been with us for years, and Jill and Dwayne of Stone 2 Furniture are no exception. A couple years ago we gave them a beautiful site makeover. But like all our steadfast clients, they’re always growing and improving in the most amazing ways.
Last month Jill contacted me and said she was having trouble putting exporting files to a PDF for her summer catalog. Once I looked into it, I discovered the previous designer had created each page in a Photoshop file. Why would this matter, you ask? For one, each page resulted in a very large jpg image file and bulked up the size of her PDF. This probably made the catalog’s final destination (Issuu) refuse it. Not to mention her poor computer having to chug through all of these page images just to get them compiled into a PDF.
What we did for her was recreate a cleaner, lighter layout that she could upload to Issuu for that final spiffy online magazine style of viewing. Go ahead, take a look at it. Just click on the image below and enjoy.
In addition to the online version, we prepared her files in InDesign and made them ready to send to the local printer of her choice.
We at Blue Sun Studio learned a while ago that having an interactive catalog does wonders for reaching and obtaining new clients—and makes it fun for returning ones. We use Issuu for our own Pricing and Services catalog.
Have you ever considered making a catalog for your own products and services? Whether you have one you’d like re-done or would like to know how we can make one for you, give us a call!